- Tech aversion therapy: writing technical copy for non-technical people
- Six reasons for having blog guidelines
- Type casting: tips to make your typography more readable.
- Humor in marketing communications: a serious way to build success
- Translating corporate-speak into American English
- Your mission? Writing a mission statement.
- Features and benefits in marcom copy
- Guidelines for marcom timelines: The Time/Space Continuum
- Using Flash® for marcom: Hollywood extravaganzas without the extravagance.
- Translating marcom copy: How to avoid a world of trouble.
- Net Savings: Using the Web to cut marcom costs.
- Marcom budgets in hard times: The unkindest cut.
Getting the words right—worldwide.
Translating tech copy into English is one thing; translating English for the world is another. An earlier MarComments discussed how Harding Marketing prepares copy to meet the needs of multinational marketers with multilingual markets. Read "Translating marcom copy: How to avoid a world of trouble."
We create powerful, cost-effective marketing solutions that support our clients’ brands, build equity in those brands, and help our clients achieve both their short-and long-term business goals.
Visit our site to learn more.
Harding Marketing
Harding Marketing is a single-source marketing firm with comprehensive offerings in both traditional and Internet-based servicesWe create powerful, cost-effective marketing solutions that support our clients’ brands, build equity in those brands, and help our clients achieve both their short-and long-term business goals.
Visit our site to learn more.
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